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IN MY OWN WORDS
When I was five, I told my dad I wanted to be a dog when I grew up — it didn't pan out. So, I went with another plan.
Editorial manager and copywriter, I believe in authentic messaging that meets customers where they’re at, doesn’t talk down to them, and sparks joy in their day. I’ve contributed to brands such as Athleta, Morphe, and ThirdLove—and hopefully one day, your brand.
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When I’m not writing, you can find me surfing or over-serving treats to my very opinionated husky, Amelia.
Based in San Francisco, but naturally nomadic on behalf of the written word.
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Contact: tricia.ismail@gmail.com
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